I Don’t Want To Blog – Is There Still Hope?!

I find that many people have heard that they ‘should’ have a blog, but worry that they are just not the blogging type, or don’t think they will have anything to say.

Is there still hope without a blog?

I would say ‘yes’. After all, a blog only works if you actually post to it and actively promote it. It’s no silver bullet and it does take time and commitment, and honestly, it’s not for everybody.

One of the main benefits to having a blog is that with well-written and targeted content it can attract search engine traffic quite easily. This is the main benefit you will miss out on by not having a typical, text-based blog. But search engines are not the only source of traffic. So while there are many benefits to having a blog, let’s consider some alternatives.

1) Re-think what a ‘blog’ means

The typical idea of a blog is a text-based site that you update at least once per week and ideally more frequently, with posts of several hundred words. But here are some variations on what a blog can be:

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Online Marketing Terms – SEO Edition

A Guide To Online Marketing Terms – Part 2

This is the second part of my developing series on online marketing terms explained. This time we focus on some basic SEO-related terms you might come across.

SEO
Search Engine Optimization is the process of fine tuning your website so that when your target internet surfer types a phrase into the search engines, your website is deemed to be among the most relevant for that phrase, and is displayed at the top of those results. Lately SEO has also come to refer to a person that performs SEO services, or a ‘search engine optimizer’.

Why You Should Care:
SEO can provide your site with lots of free, targeted traffic. What could be better?!

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