WordPress, Blogging & Tech Tutorials

Using Online Video Trailers To Market Books

This is a great idea I spotted over at Digital Media Buzz – authors are starting to use video trailers, similar to movie trailers, to promote upcoming book releases. It’s a simple idea – applying an existing marketing tool to an industry that hasn’t typically embraced the digital world yet – and has tons of potential. Below is a trailer for W. Heyden Nissim’s new sci-fi novel, Our Time is Near, created by Idea Werks Studios. I see no reason why authors shouldn’t up their digital guerilla marketing game in the same way that independent musicians and labels have been doing.

Read the full article: Book Trailers Bring Words to Life on YouTube | Digital Media Buzz.

Why stop at books? What other industries/products could use a digital marketing makeover?

Weekly WordPress Tips To Your Inbox

Leave a Reply Cancel comment reply

Hi! I'm Lucy Beer. I know that WordPress is liberating when you know how to use it, and bewildering when you don’t. I help individuals and businesses learn WordPress for their specific needs. I will accelerate your knowledge and cut your learning curve in half (at least!). Generic tutorials and videos only go so far - when you need specialized knowledge, or a real person to answer your questions, that's where I come in. I help non-techies understand and use the web to empower their personal or business mission.

WordPress Training

Recommended
WordPress Resources

Some links on this site are affiliate links. That means I get a little cupcake money if you click them and purchase the product. The links are marked as such, and I ONLY sign up to be affiliates of products/services that I personally use, trust and recommend.