Services
I work with clients in 2 main areas:
1) WordPress Training (I’ve been using WordPress since 2004)
I’ll help you install WordPress, set up your site to suit your business needs, show you how to create content, or help you tweak and improve an existing WordPress site.
2) Online marketing consulting & training (I’ve been helping companies reach their audience online since 2001)
Together we’ll create an effective online marketing strategy for your particular business. Whether you’re just getting started with a brand new site, or if your current marketing has plateau-ed, I’ll show you how to get the results you need.
If you are in the Los Angeles area we can meet in-person, otherwise we can work together via phone and online meetings.
Blogging For Small Business Training Program
Who I Can Help
– Small businesses, non-profits, entrepreneurs, artists, musicians….and You!
– Everyone from absolute beginners to more advanced are welcome!
– If you have an existing online strategy but want to review, tweak or improve it, I can help you take it to the next level
– Businesses/non profits that want to train their staff
What Is Web Training Wheels?
Services – How I Can Help You
Learning to navigate your way through the ever-changing information highways of the internet can be a daunting prospect. “What’s the right approach for my business?” “There’s so many social networks, do I really need to be on all of them?!” “I think I should blog, but I’m not exactly sure why!”
I provide that guiding and supporting hand on your online, ahem, saddle. I will help you make the most of your online presence by coaching you through how to use the various tools available to promote and market your business or non-profit. I help you develop an online strategy and show you how to execute it. I give you the confidence and tools you need to use the web to expand your business and express yourself online. You’ll gain the confidence and independence to take control of your business’s online activities. You may not know it now, but there might just be a blogger in you dying to get out! And when the training wheels come off, you won’t even recognize the tech-savvy, widget-ready, email-blastin’ person you’ve become!
Online Strategy
Strategy? What strategy? I have a website….what else do I need?!
Whether you are an artist, you run a small business, work with a non-profit or are an entrepreneur; you need an online strategy for your venture. You need a roadmap showing you where you, where you are going and how on earth you’ll get there. And you don’t need to go it alone. That’s what I’m here for! I work with you to not only develop your strategy, but to coach you through all the tools you’ll need, and how to use them. Everything from SEO, blogging, social networking, email marketing, results tracking, customized incentives & promotional ideas, driving traffic and more.
And once you’re up and running, I provide support along the way. I won’t leave you high and dry – I’ll be running right alongside you for continued guidance.
Blogging
Does this theme make my font look big?
Would you like to use blogging as a promotional tool? Not sure where to start? Look no further; you’re in good hands now, and I’m very gentle. I will guide you through the process from the basics of getting your blog set up, to teaching you the best ways to use it for branding, marketing and SEO potential. You’ll learn about themes, widgets, plugins, RSS, and what all of this means for your business.
Blogging For Beginners Service
Web 2.0 & Social Media Tools
I Tweet therefore I…I’m a Twit?!
All the cool kids are doing it – chatting it up on Facebook, Twitter and more. But don’t worry so are people that weren’t born with a cellphone in their hand – Oprah, Ellen, and yes, Ashton. I will show you how to utilize key social media tools such as widgets, Twitter and Facebook, to extend your business’ brand as part of your overall online strategy. You’ll feel as cool as you did in college all over again.
Search Engine Optimization (SEO) Fundamentals
How come Google likes THAT site better than mine? What does THAT site have that mine doesn’t?
I work with your existing site to apply some fundamental SEO techniques that can help you attract more targeted traffic. I’ll show you how to analyze your traffic to see what’s working and what’s not, and techniques for brainstorming new keywords. Google doesn’t just invite anyone to the search rankings party. You have dress and behave a certain way in order to be welcome. Together we’ll make your site Google-friendly in order to compete in the popularity contest that is search engine rankings, and I’ll provide you with ideas and strategies to move forward and develop a lasting friendship with the search engines.
Email Marketing
My mom ALWAYS reads my emails.
I’ll show you how to choose an email management service, how to collect email addresses, develop a newsletter marketing strategy that fits your business, how to analyze results, and provide you with ideas to use for promotions and incentives to gain more subscribers and make your email marketing more effective.
Support Services
What does THAT button do? Oh. Oooops…..
Having issues with your WordPress blog? Need to add a functionality but not sure how? Want to tweak your theme a little? Or perhaps create a widget? Need a little technical assistance? Tap into my geek-brain for assistance. Chances are, I can help you, or I’ll find someone who can.
I offer these services in the following ways:
• Workshops – hands-on workshop with a small group to provide a practical and fun way to learn. These take place in Los Angeles, CA with online webinars to come.
• 1 on 1 consultations:
• in-person
• online
• or by phone
Customized sessions targeted to your specific needs. We set up as many as necessary to get you the training you need.
• On-site training at your office:
If you have several staff members requiring online training, I will come to your office and conduct a private workshop for them.
For more info, contact: [email protected]
