Developers

What’s Making Our Websites Slow? We Are!

What’s Making Our Websites Slow? We Are!

I’ve been working in customer support for a premium caching plugin (WP Rocket) for several years now. I’ve seen a lot of websites and helped a lot of customers. Every day, many times a day, in our ticket queue, we receive some version of this question:

“Why isn’t my site faster?”

Depending on the site there may be many answers to this question. However the answer is almost never anything to do with caching.

A caching plugin, nor any one optimization technique can fix all performance issues. In fact, as site owners we can be our own worst enemy when it comes to speed, due to all the content we’ve put on our pages.

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How To Improve The Time To First Byte (TTFB) Of Your WordPress Site

How to improve the Time To First Byte (TTFB) of your WordPress site

The Time To First Byte (TTFB), or server response time, of your WordPress site can be an important indicator of performance. It doesn’t represent the whole picture, but a very specific part in the process.

Time to First Byte is a measure of how fast your server responds when someone tries to visit a page on your site. Specifically, it’s measuring how long it takes from the time the browser asks the server for the page, to when the browser receives the first piece of data from the server.

Visitors want sites to feel fast, so the sooner some meaningful content is displayed on the screen, the better. TTFB can influence this – the faster the server responds, the faster content can get to the user.

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