Following in the footsteps of the Facebook Like Box, which allows users to “Like” a site’s fan page without leaving the website, Twitter today launched a similar feature. Their “Follow” button allows you to follow someone’s Twitter account without leaving their website. You can see mine in the sidebar on the right, underneath the Facebook Like Box – test it out by following me now ;)
From Twitter’s official blog:
When you follow interesting accounts on Twitter, it’s easy to stay connected with what’s most meaningful to you. Today we’re excited to launch the Follow Button, a new way to discover and instantly follow Twitter accounts directly from the websites you visit everyday….
…For publishers and brands, adding the Follow Button to your website and using Twitter to stay connected with your audience is a powerful combination. People who follow your account are much more likely to retweet and engage with your Tweets, and to repeatedly visit your website. Adding the Follow Button to your website is quick and easy, and you can configure yours right now at twitter.com/followbutton
image courtesy: http://www.flickr.com/photos/topgold/3683957494/