Using Online Video Trailers To Market Books

Buffer this pageTweet about this on TwitterShare on FacebookShare on Google+Share on LinkedInEmail this to someone

This is a great idea I spotted over at Digital Media Buzz – authors are starting to use video trailers, similar to movie trailers, to promote upcoming book releases. It’s a simple idea – applying an existing marketing tool to an industry that hasn’t typically embraced the digital world yet – and has tons of potential. Below is a trailer for W. Heyden Nissim’s new sci-fi novel, Our Time is Near, created by Idea Werks Studios. I see no reason why authors shouldn’t up their digital guerilla marketing game in the same way that independent musicians and labels have been doing.

Read the full article: Book Trailers Bring Words to Life on YouTube | Digital Media Buzz.

Why stop at books? What other industries/products could use a digital marketing makeover?

Buffer this pageTweet about this on TwitterShare on FacebookShare on Google+Share on LinkedInEmail this to someone

Weekly WordPress Tips To Your Inbox

+ Get 50% Off The Beginner's Guide to SEO Ebook!
  • This field is for validation purposes and should be left unchanged.

Leave a Reply

Your email address will not be published. Required fields are marked *