I’ve had some clients in the past who wanted to set up a free download in their WooCommerce store, as an email list building strategy.

In reality it can be a little cumbersome to do a free download in exchange for an email address within a store context because it takes several more clicks on the part of the user, than it would for a typical opt-in form. The steps I provide here will significantly streamline the process. I wouldn’t recommend it as your only opt-in process, but if you really want/need to use your WooCommerce store for this, the method below will certainly ease the pain points.