A Guide To Online Marketing Terms – Part 2
This is the second part of my developing series on online marketing terms explained. This time we focus on some basic SEO-related terms you might come across.
Search Engine Optimization is the process of fine tuning your website so that when your target internet surfer types a phrase into the search engines, your website is deemed to be among the most relevant for that phrase, and is displayed at the top of those results. Lately SEO has also come to refer to a person that performs SEO services, or a ‘search engine optimizer’.
Why You Should Care:
SEO can provide your site with lots of free, targeted traffic. What could be better?!