WordPress & Online Marketing Training / Consulting. Call me at: (323) 920-5297 (9am – 6pm PST, Mon-Fri) or email anytime: lucy@webtrainingwheels.com
Here’s a couple of simple truths about blogging: There is no ‘secret’ to the success of your blog. There’s barely anything new at all to be said or read on the topic of blogging. Once you’ve got a solid grasp on the fundamentals, it’s all about execution – gathering more and more information ends up [...]
In: Blogging Basics
3 Sep 2010*This is a guest post from Steve Mellor, a writer who shares his insights into an effective process for bloggers* If you’ve been following Lucy’s advice, you should already have your blog online. I’m sure it was as much of an achievement for you as my first site was for me. Now you are tasked [...]
In: Online Marketing
26 Aug 2010This week I’ve seen several examples of ‘rule-breaking’ in marketing and social media. Minimalist business writer Everett Bogue has decided to turn off commenting on his popular Far Beyond The Stars blog. John Boitnott writes about how the New York Times breaks every ‘rule’ of Facebook Page management practice but has 700k+ ‘fans’. To top [...]
In: Blogging Basics
4 Aug 2009First the facts: 1) A blog integrated into your business website can help your search engine rankings: a) Search engines like regularly updated content. Many business sites are informative but not updated very often so are hard to keep at the top of the rankings. Blogs can and should be updated on a regular basis [...]
Hi! I'm Lucy Beer. I believe that technology is liberating when you know how to use it, and bewildering when you don’t. That’s where I come in. I help non-techies understand and use the web to empower their personal or business mission. Whether you need to build a website, optimize your existing site, or create a marketing strategy that works, I'll help you understand, in plain English, what you need to do to achieve your goals. Don’t let lack of technical know-how hold you back! I’ll lead you on a clear, practical path that you can master, without the confusing geek-speak. Find out more.
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I Don’t Want To Blog – Is There Still Hope?!
In: Online Marketing
29 Jul 2010I find that many people have heard that they ‘should’ have a blog, but worry that they are just not the blogging type, or don’t think they will have anything to say. Is there still hope without a blog? I would say ‘yes’. After all, a blog only works if you actually post to it [...]