How To Make Sure Your WordPress Site Looks Good on Facebook

how to make your WordPress site look good on Facebook

Here’s an interesting factoid for you. Approximately once every 13 seconds* another blogger posts on an internet forum or group a variation on the following question: “Why does Facebook always show the wrong image when I post a link to my blog ?!!”

This post is a guide to what’s going on and how to make it right.

I preface it with this caveat:

Facebook is a mean ole bully and often changes the way that it operates suddenly and without warning. What works today could become obsolete tomorrow. Today, this is what works.

Get To Know The Open Graph Protocol

The Open Graph Protocol is a particular set of meta data – that is, information about your site, that goes into the code of your site. Both Facebook and Google Plus look for this meta data in order to learn about your website.

When it’s all present and correct your site looks lovely in Facebook.
When it’s not there, they make stuff up based on whatever they can grab.

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Alternatives to The Social Media Widget Plugin

Alternatives to the Social Media Widget Plugin

Last updated: April 2013

Another recent WordPress security scare  involved the popular plugin, Social Media Widget. This was one of my favorite plugins and was dismayed to hear it had been compromised and could inject malware into a website. As soon as WordPress.org found out about the problem an update to the plugin was issued to correct it, and it was yanked from the repository so it could no longer be installed. Since then, the developer of the plugin has profoundly apologized (scroll down the thread to read his response) and explained that he hired some programmers to work on it and they committed the evil deed without his knowledge. The safe version of the plugin is now back in the WordPress repository and available for use. However this has left many people skeptical about using it, and therefore looking for alternatives.

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Getting The Word Out With Jetpack: Sharing, Subscribers, Social Media Networks

Jetpack WordPress Plugin Social Features

This is a guest post from my friend and super-talented WordPress developer, Suzette Franck. I’ve mentioned the Jetpack plugin before and in this post Suzette will take you deeper into it’s social marketing features.
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Let’s face it, no matter how pretty your blog or website is, people come back for fresh, compelling, unique and informative content. While there are various services that will accomplish the same functionality, never before has posting to all the networks simultaneously been make simpler than with the magic of the plugin Jetpack. Jetpack is chock full of goodies like the Publicize, Sharing and Subscriptions features that can help the most amount of people see your unique content in your social network. Support for posting to Facebook, Twitter, Tumblr, LinkedIn,  and Yahoo, as well as share buttons for the major networks are all included in this no cost but priceless plugin.

What is Jetpack?

Jetpack (latest version is 2.0) is a free add-on suite of plugins once only available to WordPress.com users made available for your self-hosted blog. If your blog is hosted at WordPress.com, you do not need this add-on to access these features, but if you are self-hosting your blog, for example, at Media Temple, WPEngine, HostGator, Blue Host, etc. you will need to download, install, and activate this plugin to have it provide the features we will be covering, Also, you will be required to have a WordPress.com account, so that all of your subscriptions and stats can be accessed centrally right form the WordPress.com dashboard. I will walk you through the installation and configuration process and get you up and running in no time posting your unique content to your followers. 

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Trust Is Fragile…Wherein Hootsuite Tests Mine

Hootsuite Hijacks Web Browser

Trust is something that most businesses strive to develop with their customers/users/audience. Readers of  Chris Brogan will know it’s one of his cornerstones and something he’s written extensively about. Trust has to be nurtured and maintained as a value that guides everything you do.When companies gain the trust of their client base it makes for much easier marketing and communication, because you no longer have to prove how awesome you are – your customer already knows. However, this trust shouldn’t be leveraged in questionable ways that take advantage of the customer, nor should it be treated like a bank account from which you can make withdrawals.

For those that don’t know, Hootsuite is a service, with free and paid levels,  that allows you to manage multiple social profiles from one place. It’s a pretty great service that I’ve been using and advocating for several years.

So what has got me all riled up?

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How To Automatically Post Your Blogs To Facebook and Twitter

How To Automatically Post Your Blogs To Facebook and Twitter

A common question that clients ask me is about how to automatically update their Facebook page, Twitter account or other social profiles, when they publish a new blog post.

There are many ways to do this – here are a couple of my preferred methods. Although there are some WordPress plugins available for these types of tasks, generally speaking I don’t use them. Sometimes they are tricky to configure, or perhaps just not that reliable. Plus, why add unnnecessary plugins when you can acheive the same thing just as well, if not better, another way?

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