Web Training Wheels
WordPress & Online Marketing Training / Consulting. Call me at: (323) 920-5297 (9am – 6pm PST, Mon-Fri) or email anytime: lucy@webtrainingwheels.com
Online Marketing
Rule-Breaking Is A Luxury of Success
In: Online Marketing
26 Aug 2010This week I’ve seen several examples of ‘rule-breaking’ in marketing and social media. Minimalist business writer Everett Bogue has decided to turn off commenting on his popular Far Beyond The Stars blog. John Boitnott writes about how the New York Times breaks every ‘rule’ of Facebook Page management practice but has 700k+ ‘fans’. To top [...]
Should You Worry About Your Bounce Rate?
In: Online Marketing
13 May 2010Should You Worry About Your Bounce Rate? A low bounce rate is often cited as a hallmark of a good website – 40% or lower is typically heralded as the goal. But does it really matter that much? The answer is “yes” and “no” depending on your goals and your site. What does bounce rate [...]
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- Tags: bounce rate, content, google analytics, keywords, metrics
Sometimes I give some freebie advice to my subscribers and readers by way of a blog post. I received an email from Becky at Classy Sassy Couture who is looking for more ways to market her website and improve her SEO. Classy Sassy Couture sells custom-beaded clothes and accessories via ClassySassyCouture.com. She also blogs at [...]
Recharge and Refine Your Marketing Strategy
In: Online Marketing
3 Apr 2010I frequently come across frustrated business owners who are still of the “build it and they will come” mentality. They don’t understand why they are not getting more web traffic, or why their marketing efforts are not having the desired results. Any marketing strategy requires constant refinement to make sure it continues to serve your [...]
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How I Can Help You
Hi! I'm Lucy Beer. I believe that technology is liberating when you know how to use it, and bewildering when you don’t. That’s where I come in. I help non-techies understand and use the web to empower their personal or business mission. Whether you need to build a website, optimize your existing site, or create a marketing strategy that works, I'll help you understand, in plain English, what you need to do to achieve your goals. Don’t let lack of technical know-how hold you back! I’ll lead you on a clear, practical path that you can master, without the confusing geek-speak. Find out more.
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- @nybinc: Thanks for sharing this information Lucy, it really cleared up my confusion. [...]
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- WordPress Sites That Don’t Look Like WordPress Sites
- My Three Favorite Backlink Research Tools for SEO
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- WordCamp San Diego 2012 – All The Knowledge!!
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- Essential WordPress Plugin When Using Category Name In Permalinks
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I Don’t Want To Blog – Is There Still Hope?!
In: Online Marketing
29 Jul 2010I find that many people have heard that they ‘should’ have a blog, but worry that they are just not the blogging type, or don’t think they will have anything to say. Is there still hope without a blog? I would say ‘yes’. After all, a blog only works if you actually post to it [...]