Basic SEO for Blogger – Adding Alt Text To Images

In: SEO


basic seo for blogger images

I personally use and am a huge fan of WordPress – I made the switch from Blogger many years ago. However I do have a couple of clients that use blogger to publish their blogs – they find it simpler to use. But simplicity comes at a price. Although it is owned by Google, Blogger does not do a great job at providing SEO features by default.  One of the basic things it lacks is an easy way for the user to add alt text to an image they are uploading.

Adding alt text to images is important for 2 main reasons:

1)   Accessibility – visitors to your site that don’t see well and are having the page read to them need alt text to understand what the image is all about.

2)   SEO – the alt text is the only way a search engine knows what the image contains. It cannot ‘read’ an image by itself and relies on alt text. Additionally you can attract traffic from Google Image Search with well-optimized images.

By default in Blogger when you upload an image there is no alt text:
blogger image - missing alt text

Here’s how you add it.

Go into Edit Post, then click on Edit HTML.
Look for the code that contains the info about the image – it will begin with <img :

image  code in blogger

Now simply add the following somewhere inside the img tag:
alt=”description of image”

image code with alt text

Replace the words in quotes with something that describes your image – it can contain your keywords, but don’t be spammy about it.

Publish the post and voila, the alt text is available for search engines to see.

basic seo for blogger - image alt text

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11 Responses to Basic SEO for Blogger – Adding Alt Text To Images

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CheyAnne Sexton

June 11th, 2010 at 6:29 pm

this looks like good info. I use wordpress and love it

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Booyagadget

August 12th, 2010 at 10:47 pm

thank you from BooyaGadget.com !

I'm gonna spend a few hours :( and update every friggin image.
makes sense, even I use google image search a lot !

Good post, good info, easy to do, but would've been better had I done it from the start. i'm gonna test er out, because we get a ton of youtube hits, but just still falling waaay short on on our blog. gracias :)

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Kristy Berends

October 5th, 2010 at 5:34 pm

What does he mean he says "don't be spammy about it". How much is too spammy? I am trying to get my key word balance a little different and wondering if alt tags are a good way to do that, even if it means naming the imaging something other than what it is about.

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LucyBeer

October 6th, 2010 at 9:40 pm

A good guideline as to whether you are being spammy or not is to imagine that you are a web surfer who enters a search into Google and finds he image you are mentioning. Is that image relevant to the search they typed in? Or will that person feel that it was irrelevant or even deceptive? If the latter, it's probably too 'spammy'.

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Maggie

December 27th, 2010 at 2:21 pm

Thanks – this is so helpful!!! I'm going to go back through my old posts and add tags to the images.

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Julie

May 14th, 2011 at 9:28 am

Hi can someone answer this question for me? An advertiser asked me to do this for his ad on my blog. He's the first to ask. As long as I'm doing it, would it be worthwhile to do it for all my ads? I'm not quite sure I see the value but I'll do it as he asked me to. Input appreciated. Thanks!!

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Dusty Coyote

September 18th, 2011 at 8:30 am

This is great advise and it works! I'm a brand new blogger on interior design and have many images without any alt text using "Blogger." Also very simple to do. Thanks so much.

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@roseywinter

January 9th, 2012 at 9:53 am

Thanks for the info! Been trying to figure out how to add alt info… now I have to go back and put them into as many images as I can. o.O Lol…

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LucyBeer

January 10th, 2012 at 7:21 am

Glad you found it helpful!!

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Mel

September 5th, 2012 at 5:46 am

Thanks Lucy. I've just recently started my blog, so this is really helpful with getting into a good routine with basic SEO.

Mel
easytips4success.com

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Get Free Items

November 8th, 2012 at 10:34 pm

The new and improved Blogger now has this functionality.

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