Archive for April, 2010

Business owners are often asking how they can be ranked #1 on Google, or if they should trust the company that told them they would guarantee a first place ranking. A common turn of phrase is that a company told them they would “put them #1″ on Google. If only it were that easy! I [...]

This past weekend I gave a presentation at OC Wordcamp, discussing using a WordPress site for marketing your business, service or product.  As promised, here are the some of the key points, along with links and tools that were mentioned. If anything is missing, leave a comment! When developing a strategy for your site, the [...]

I’ve been given the opportunity to speak this weekend at OC Wordcamp (thanks Brandon!) on the topic: WordPress for Marketing. I will be discussing ways to optimize your blog to market yourself, your business or service. I’ll  be covering things like: Some plugins you can use to help make your site ‘sticky’ How to discover [...]

Sometimes I give some freebie advice to my subscribers and readers by way of a blog post. I received an email from Becky at Classy Sassy Couture who is looking for more ways to market her website and improve her SEO. Classy Sassy Couture sells  custom-beaded clothes and accessories via ClassySassyCouture.com. She also blogs at [...]

I frequently come across frustrated business owners who are still of the  “build it and they will come” mentality. They don’t understand why they are not getting more web traffic, or why their marketing efforts are not having the desired results. Any marketing strategy requires constant refinement to make sure it continues to serve your [...]


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Hi! I'm Lucy Beer. I believe that technology is liberating when you know how to use it, and bewildering when you don’t. That’s where I come in. I help non-techies understand and use the web to empower their personal or business mission. Whether you need to build a website, optimize your existing site, or create a marketing strategy that works, I'll help you understand, in plain English, what you need to do to achieve your goals. Don’t let lack of technical know-how hold you back! I’ll lead you on a clear, practical path that you can master, without the confusing geek-speak. Find out more.

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Sometimes I Talk To People


GroundUp Business Meetup - Why Use WordPress For Your Business


Seattle WordCamp - Going Beyond The Basics


Orange County WordCamp - Fun With Gravity Forms


  • @nybinc: Thanks for sharing this information Lucy, it really cleared up my confusion. [...]
  • iamabdus: Awesome, thanks Lucy for the great tutorial. It helped me a lot to backup my sites. [...]
  • Shaun Snapp: Very cool Lucy. I have been looking for a replacement for Amazon S3 which runs me around $100 per mo [...]
  • Jon: What an excellent way to use Dropbox! Already a user and this makes perfect sense, thanks for the p [...]
  • LucyBeer: Hey there - thanks for checking out my blog! Display Widgets will definitely make your life easier a [...]

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