Web Training Wheels
WordPress & Online Marketing Training / Consulting. Call me at: (323) 920-5297.
Do You Know What Your Site Visitors Really Want?
In: Online Marketing
2 Feb 2010
One way to find out is to analyze what they are searching for on your website. To track this, make sure to add site search to your Google Analytics. This will track what visitors are typing into the search box on your site, revealing further information about what they are hoping to gain at your site.
Here’s how:
1) Click on Edit from the Profiles Overview screen in Analytics – the page you first see when you log in.
2) Then click on Edit at the right of the Main Website Profile Information box:
3) Under site search check “Do Track Site Search”
4) Enter the ‘Query Parameter’ which is generally ‘s’ for WordPress blogs (see above image)
5) Check ‘No, do not strip query parameters…’ (see above image)
6) Click ‘Save Changes’
7) See the results in Google Analytics by clicking on Content in the left menu, then click on Site Search
- Tags: google analytics, site search, tracking
Comment Form
- Blog updates via RSS
- Blog updates via email | includes free SEO ebook
How I Can Help You
Hi! I'm Lucy Beer. I believe that technology is liberating when you know how to use it, and bewildering when you don’t. That’s where I come in. I help non-techies understand and use the web to empower their personal or business mission. Whether you need to build a website, optimize your existing site, or create a marketing strategy that works, I'll help you understand, in plain English, what you need to do to achieve your goals. Don’t let lack of technical know-how hold you back! I’ll lead you on a clear, practical path that you can master, without the confusing geek-speak. Find out more.
Are you in the Los Angeles area? Get customized training to suit your needs.
WordPress Training - 1 on 1, private groups
Get in-person help and training for WordPress
WordPress Classes, Workshops in Los Angeles
Get discounts and info on upcoming WordPress workshops
Online Marketing Consulting & Training
Need more clients, leads, sales, promotion ideas? Get more quality web traffic and improve your visibility. I’ll help you reach your goals.
Blogging For Small Business Training Program
Customized 1-on-1 training program to get your small biz blog up and running with a strategy.
Social Media For Small Business Training Program
Customized 1-on-1 training program to formulate and implement a social media strategy for your business.
Blogging For Beginners
Just starting out? Learn all the blogging basics
Categories
- Blogging Basics (9)
- email marketing (2)
- General Marketing (1)
- Online Marketing (22)
- seo (10)
- social media (21)
- Twitter (3)
- video (3)
- WordPress (41)
- LucyBeer: Lol! Glad to be of use!!! [...]
- Julie: Wow Lucy. You read my mind! Just starting to do a landing page for new site and was struggling with [...]
- Lucy: thanks! [...]
- LucyBeer: Hi Rajib. If you can post the code you are using and what you are trying to change, maybe I can help [...]
- Rajib Kumar: Hey Lucy Beer, nice customization for thesis comment. But, comment box customization are not working [...]
- Handy Web Design Resources For The Non-Designer
- Planning Your Website Effectively- WordPress Is A Tool Not A Strategy
- 6 Common WordPress “Gotchas” To Avoid
- Creating Password Protected Pages and Areas in WordPress
- WordPress Widget To Display A Twitter Hashtag
- Easy Ways To Create Columns, Grids and Cool Layouts in Your WordPress Post
- Do You Want To Make Money From Your Blog?
- How To Change Colors of Comment Text, Number, Brackets and Backgrounds in Thesis
- The Huge Importance of Tiny First and Next Steps
- WordPress Security Alert – TimThumb Image Resizing Script
Connect With Me
Email Me:
lucy [AT]webtrainingwheels.com
Discussions on WordPress, blogging, online marketing
blog updates, useful articles and tips
business networking
bookmark collection contains WordPress & online marketing resources
3 Responses to Do You Know What Your Site Visitors Really Want?
cardeo
March 18th, 2010 at 10:22 am
Cool tip, thanks! One question – I assume everything being 0 on the Site Search page is accurate since this was previously turned off?
lucy
March 18th, 2010 at 10:31 am
Hey there. If you are referring to “0″ searches showing in google, then yes, that would be correct – the results are not retroactive so it will only show you searches AFTER you have implemented this technique. To test, you can perform a search on your own site. Remember that Google Analytics is not totally real time though, so you may have to wait a few hours for the search to show up in your results. Also, the default Analytics time frame includes up to the day BEFORE today – so you will also have to adjust the date range to get a more ‘real time’ look at your stats and check that the Search function is showing up.
Hope that helps
Lucy
cardeo
March 18th, 2010 at 11:07 am
awesome Lucy, totally makes sense, thanks for the tip.